Tomatoes have crept passed the humble potato as New Zealand's favourite vegetable for 2010.
The latest Household Economic Survey figures show New Zealanders bought $99 million worth of tomatoes last year, only slightly ahead of potatoes, at $98.9 million.
Although scientifically classed as a fruit, Horticulture New Zealand counted the tomato as a vegetable for the survey.
While the race for top vegetable was a close one, bananas lead the competition for favourite fruit by a mile.
New Zealanders bought $142 million worth of bananas, $40 million more than any other fresh fruit or vegetable.
Horticulture New Zealand chief executive Peter Silcock said it was disappointing to see an imported fruit product claiming such a significant portion of the fresh fruit and vegetable sector.
"At least the mighty Kiwi apple is our second favourite, but the most important information to come out of this survey is it shows New Zealanders are buying more fruit and vegetables, and that's good for the whole country."
The survey shows there has been a significant increase in spending on apples, from $84m in 2007 to $98m in 2010.
Other highlights on the fruit list include pears jumping from ninth place in 2007 to sixth, watermelons moving five places to 11th, up from 16th in 2007, while blueberries feature on the list for the first time at 14th place.
The latest Household Economic Survey figures show New Zealanders bought $99 million worth of tomatoes last year, only slightly ahead of potatoes, at $98.9 million.
Although scientifically classed as a fruit, Horticulture New Zealand counted the tomato as a vegetable for the survey.
While the race for top vegetable was a close one, bananas lead the competition for favourite fruit by a mile.
New Zealanders bought $142 million worth of bananas, $40 million more than any other fresh fruit or vegetable.
Horticulture New Zealand chief executive Peter Silcock said it was disappointing to see an imported fruit product claiming such a significant portion of the fresh fruit and vegetable sector.
"At least the mighty Kiwi apple is our second favourite, but the most important information to come out of this survey is it shows New Zealanders are buying more fruit and vegetables, and that's good for the whole country."
The survey shows there has been a significant increase in spending on apples, from $84m in 2007 to $98m in 2010.
Other highlights on the fruit list include pears jumping from ninth place in 2007 to sixth, watermelons moving five places to 11th, up from 16th in 2007, while blueberries feature on the list for the first time at 14th place.
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